Summary
This proposal introduces a dynamic reserve price for Botto's weekly SuperRare auctions. The reserve adjusts by 0.1 ETH each week based on the previous auction's outcome: up if the work sold, down if it did not, with a hard floor of 1 ETH. Works that do not meet the reserve will not be sold at a discount; instead, the works will be kept in the treasury, open to offers that will only be considered if they significantly exceed the reserve price at the time of the auction. This will preserve the value of the collection while keeping the artworks accessible to collectors who were not present in real time. The weekly auction remains the premier collecting event and the only place where works can be acquired at the reserve price.
The immediate goal is to protect the perceived value of Botto's output during a slow market cycle, while establishing a transparent and predictable framework that the DAO can build on in future proposals.
Rationale
- Botto mints one work per week on a fixed cadence. Unlike human artists, it cannot slow or pause production in response to market conditions. A reserve price is therefore the most direct lever available to the DAO for managing supply perception and protecting collection value during slow cycles.
- The current NFT market is experiencing a slow cycle. Auction prices for Botto's weekly works have declined significantly, approaching levels that risk establishing a low anchor for the collection's perceived value.
- A reserve price mechanism was successfully implemented during Botto's Genesis Period (10 ETH floor). Of 14 unsold works retained under that reserve, 11 were subsequently sold - several at multiples of 3–10x the original reserve, including one at approximately 100 ETH. Three works remain in the treasury, deliberately held as high-value assets.
- The DAO's treasury is sufficiently funded from prior fundraising and Genesis sales; weekly auction revenue is not the primary driver of operational sustainability at this time.
Motivation
- Selling works below 1 ETH risks devaluing the Botto collection in the eyes of existing and prospective collectors.
- A dynamic reserve that responds directly to the previous week's outcome is simple, transparent, and verifiable by any DAO member without requiring calculation tools or historical data. It avoids anchoring to a single fixed number while remaining easy to communicate to collectors.
- Works that don't sell at auction will be open to offers at the secondary market. These offers will be displayed on the Discord/Studio so that the Dao can evaluate whether to accept them or not. As a rule this offers should significantly exceed the reserve price at the time of the auction. This preserves the primacy of the weekly auction as the main collecting event while keeping works accessible to collectors who were not present in real time, and passively captures improvements in market conditions.
- This serves as a signal of confidence in Botto's long-term value: it makes explicit that the DAO considers reserve-priced works worth far more than their auction floor, and invites collectors to engage on those terms.
Proposal Specification
Part 1: Dynamic reserve price.
A reserve price will be applied to every weekly Botto auction on SuperRare starting the first auction cycle following approval of this proposal.
Reserve calculation:
If the previous week's work sold above the reserve, the reserve increases by 0.1 ETH for the following auction.
If the previous week's work did not sell, the reserve decreases by 0.1 ETH for the following auction.
Floor: 1 ETH minimum at all times.
Example: the current reserve is 1.5 ETH. The work sells for 1.5 ETH → next week's reserve is 1.6 ETH. The following week, the work does not sell → reserve returns to 1.5 ETH.
The core team is responsible for configuring and updating the reserve on SuperRare each week, based on these parameters.
Part 2: Policy for unsold works
Works that do not meet the reserve price will be open to offers on SuperRare. Since this mechanism is still under test, at the beginning, the DAO can choose whether to accept the offer or not, but as a reasonable price rule, it could be said that an offer in the secondary market should be at least x2 higher than the original reserve price of that work at the time of the auction.
This approach serves three goals simultaneously:
- It preserves the primacy and urgency of the weekly auction as the primary collecting event: the only opportunity to acquire a work at the reserve price.
- It keeps works available to collectors who were not present in real time, without requiring active DAO intervention to release them.
- It passively captures improvements in market conditions.
Part 3: Share a report with the DAO every cycle:
-Average sale price
-Sale rate (% of works sold at auction)
-Reserve range achieved (min/max)
-Number of works accumulated
-Secondary market performance
-Comparison with the previous period (even without dynamic reserve)
-And a conclusion about this data and the overall performance
Budget
No additional budget required. Implementation involves parameter configuration on SuperRare by the core team and management of secondary market listings, both of which are within existing operational capacity.
Criteria of Success
- No work sold below 1 ETH.
- Average sale price above 1 ETH at the end of the period.
- Secondary market sales.
Disadvantages & Risks
- Accumulation of unsold works: if the market remains slow for an extended period, the secondary market listings may not clear, and the number of unsold works will grow. This risk is mitigated by the dynamic nature of the reserve (it adjusts downward toward the 1 ETH floor) and by the secondary offers that the artworks might receive. If the backlog or accumulation becomes significant, the DAO retains the ability to address it through a separate governance proposal.
- Reduced auction activity and visibility: weeks without a sale may dampen community engagement and reduce Botto's public presence on SuperRare. This is a real cost to be weighed against the benefit of not establishing a low price anchor for the collection.
- Voter turnout: There is a risk that voters become less engaged if reserved works don't sell and rewards feel less tangible. The counter-argument is that better-selected works are more likely to clear the reserve, maintaining incentive alignment. Furthermore, secondary sales from accepted bids should generate significantly higher rewards than sales in discounted auctions.
- Market conditions may not improve: if the bear market is prolonged, the reserve does not solve the underlying demand problem. This proposal is explicitly designed as a protective measure during a slow cycle, not a demand-generation strategy. It is intended to be one part of a broader DAO response, not a standalone solution.